The linked article discusses new privacy audits of major airlines. Consumer complaints regarding airlines' data practices prompted Department of Transportation investigations. There is hesitation in relying solely on consumer complaints to launch probes, yet alternative strategies remain elusive. Enforcement predominantly stems from whistleblowing by consumers, current and former employees, and competitors. While AI-enhanced data mining offers a robust solution, such massive data collection and analysis necessitates a delicate balance to avoid violating privacy interests—the very interests such enforcement is aiming to further. Until such concerns are addressed, government efforts to enforce privacy will continue to rely on whistleblowers to identify potential cases of privacy violations.