Perspectives

A lawsuit between the Chicago Cubs and the owner of a rooftop venue near Wrigley Field raises important questions about the scope of...

In a precedential decision issued June 6, 2025, the Trademark Trial and Appeal Board (TTAB) confirmed what has long been suggested in its...

After a two-year experiment under the MAX trademark, Warner Bros. Discovery is restoring HBO MAX as the brand for its flagship streaming...

In another in a long line of trademark imitation cases, Kellogg North America Co. LLC has filed a trademark and trade dress infringement...

With changing laws and the ubiquity of cannabis and vaping product and service providers, leveraging the familiarity of established...

In filing to register a trademark on an “intent-to-use” basis, the applicant must verify that it has a good faith “bona fide intention to...

It is a basic tenet of trademark law that rights are jurisdictional. Trademark owners only have rights in the mark in the jurisdictions...

When a third party purchases a manufacturer's goods intended for distribution outside of the U.S., and then imports those goods into and...

As a general rule, in order to be protectable trade dress, a feature of a product, for example, the product's color, must be...

When seeing similar trademarks or trade dress employed by a third party, companies often immediately react with a demand letter requiring...

At first, many people jumped to the conclusion that this upcoming U.S. Supreme Court case threatens corporate separateness by putting...

Trademarks and the Right to Stop Third-Party Use Trademark owners have the right to stop third parties from using marks that could cause...